Home Anton Eshtokin, Boomerang Partners: “Affiliate programmes are gradually evolving from traffic suppliers into long-term business partners” Industry News Anton Eshtokin, Boomerang Partners: “Affiliate programmes are gradually evolving from traffic suppliers into long-term business partners” June 15, 2026 via Focus Gaming News Industry NewsEvolutionBoomerang Partners Anton Eshtokin, CMO of Boomerang Partners, discusses the evolution of affiliate programmes into long-term business partnerships and the role of gamification in sports marketing. Comparing offers? Our casino bonuses guide lists the best current deals. More iGaming news New Jersey court rules against Evolution’s request to add Playtech to defamation lawsuit Jun 17, 2026 Evolution Denied Bid to Add Playtech to Defamation Lawsuit Jun 17, 2026 Harrison Barrett, Soft2Bet: “Gamification offers operators a more sustainable way to build loyalty” Jun 17, 2026 SBC Summit’s Global Regulations track tackles gambling’s biggest regulatory shifts Jun 16, 2026 All casino & iGaming news → Explore related topics 📰 Explore: Casino Bonuses All iGaming News Casino Reviews Responsible Gambling